The key to good business blog traffic is
personality and focus, without too much of either
ingredient.
You don’t want to express your deepest darkest
fears, fantasies and passions (unless that is the
purpose of your blog - voyeur blogging perhaps),
but you do want to inject your emotions,
personality and unbiased opinion into your
articles. Emotive and personal opinions should be
used to enhance your content, not dilute it with
rambling off-topic diatribe.
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